If your company has not yet maximized its e-commerce channel, there is a whole world of opportunity to pursue... literally. If you currently target about 450 million english-speaking natives on a planet with about 7 billion people you are currently limiting your marketing reach to about 6.4% of the whole. What would upping that tiny slice to 12% or 20%+ mean to your revenues? We could help you do that.
Do you have opportunities beyond your own borders? It's very likely. Go to your web team and ask them to give you a list of sales made outside your home country. Often this simple exercise does 2 things: 1) you'll probably be surprised how many international buyers you've had when you haven't made any real effort to sell them, and 2) if you take notice of the concentrations of international buyers you might already have some key insights into where you might give initial focus on international markets. For example, if you see that a country like Brazil or Russia or India is showing some standout interest in your offerings, there's approx 191M more Brazilians, 143M more Russians or 1.22B more Indians where those buyers came from. Consider developing some marketing that caters to such markets and you'll probably do very well by not requiring your international buyers overcome the language barriers, shipping issues, etc. BI can help you with this.