IMAGE IS EVERYTHING

In marketing, image is VERY IMPORTANT. Many say it is EVERYTHING. When company image is associated with a key figurehead- often an owner or CEO- that person needs to appear as polished as possible in all exposure and in all media.

Photo & digital retouch is fundamentally about perfecting raw photographs & video. There are many names applied to the related tasks: photoshopping, processing, editing, restoration, slimming, age reduction, etc but they all revolve around a concept of taking an existing photograph or video clip and maximizing its appearance and/or impact.

Creative artists use digital tools to evolve still or moving images from good (or not so good) to great. It's been a staple of Hollywood for decades.

Image is very important to many Big Innovations clients, as a good chunk of our work is in customer-touching deliverables like...

• advertising,
• marketing creative,
• technology,
• product & website designs
• and so on.

Your buyers want to be impressed. Average quality will not wow them. We can use a wide range of digital processing & retouch capabilities to turn plain or so-so into amazing.

We utilize top artists in our deep network of talent to work this magic. Typical engagements of this specialty is bundled with other deliverables in marketing or digital marketing, sales creative, website or product design, Power Point & multimedia presentations and so on.

The task is often to make a person(s), company, product(s), website, presentation, etc. pop, so that it woos the greatest amount of attention and/or buyers.

SAMPLES OF DIGITAL RETOUCH, ENHANCMENTS & COMPOSITE ART DELIVERABLES

In this part of our services, a picture(s) is literally worth a thousand words. Scroll through a few of our "before & after" exhibits in the below portfolio of samples. They will show you good examples of what this kind of work can do for your own imagery or video.

To move through the show on:

• touchscreen devices: with a finger on the slide, swipe left
• desktops or laptops: click and hold your mouse pointer on the slide and shift it to the left.

You can also scroll right to flip back & forth to compare images.

While our artists can work wonders along these lines, we are most often asked for the following specific kinds of digital retouch services:

• Video, Photo & Portrait Enhancements: de-aging (make subject(s) look younger, more attractive, etc.), mole or blemish removal, re-shaping subjects (digitally trim that waistline a few sizes), enhance the wow of big events (new acquisitions, new product launches, company parties, new store openings, partnerships, alliances, etc), make a team look more professional, wiser, enthusiastic, capable and so on, head shots, press release images, etc.
• Image Clipping: erase practically anything from pictures or video that would otherwise be perfect. Our artists can remove almost anything in a shot resulting in a final deliverable that looks like whatever was lessening the impact was never there. Want something or someone ADDED to an image? We can do that too... balancing light & shadow to make it look as if it or they were actually there when the photo was taken.
  
  One key member of the team NOT there when the "perfect" group photo was taken? Let us digitally insert them. Someone in that shot no longer with the company? Let us remove them so you can still use that perfect group image.

• High Value Asset Editing and/or Retouching: improve the presentation of bigger-ticket items you want to sell like real estate, yachts, jewelry, automobiles, time shares, tourist destinations, etc. Typical photos & video can look OK when delivered to us but they can really sizzle AFTER our artists get to enhance them. Overcast sky? Too much/little or patchy sunlight? dull lighting? To many shadows? Unfortunate reflections? Etc. Our artists can perfect images or video.
• Photo Restoration: bring old, fading photos or video back to life. Share company history with old photos or video restored to look like they were shot yesterday. Replace missing pieces of photos (repair damage including breaks/scratches/tears in the original negative). Colorize black & white media or grayscale/sepia tone media shot in color. Aging or ancient film can be restored at up to HD or even 4K quality!

With BI specialists, there’s no need to settle for "good enough." We can make your media look great! If the goal is to dazzle prospects- and that should be one of your goals if you want to sell as many of them as possible- don’t settle for anything less than your very best. Contact us for a FREE CONSULTATION